Attorney Alan A. Greenberg Brings Seasoned Litigation Experience to Trial Law

High-stakes legal disputes rarely turn on one simple issue. They can involve large financial interests, complex business relationships, employment conflicts, or claims that require years of legal experience to address fully. Attorney Alan A. Greenberg has built his career around handling such demanding matters as both a trial and an appellate lawyer. His work combines courtroom experience with a strong understanding of business and finance, giving him a broad foundation for representing plaintiffs in contingent fee cases. His record includes major settlements, jury verdicts, and recognition from respected legal organizations.
A Career Focused on Complex Litigation
Attorney Greenberg has developed a practice centered on high-stakes and complex cases. His legal work covers disputes where the financial and professional consequences can be substantial, requiring careful preparation and a clear understanding of the issues involved.
Greenberg earned his A.B. from Cornell University in 1985, where he double majored in Economics and Government. He later earned his J.D., cum laude, from Boston University School of Law in 1988.
His academic background in economics and government has complemented his legal career, particularly in cases involving businesses, financial matters, employment disputes, and complex commercial relationships. Rather than focusing on one narrow type of case, his experience has allowed him to work across several areas of sophisticated litigation.
Experience Representing Employees and Plaintiffs
A major part of Greenberg’s work has involved representing employees in serious disputes with employers. He has settled numerous multi-million-dollar cases involving whistleblower retaliation, gender discrimination, racial discrimination, sexual harassment, and breach of employment contracts.
These cases can involve more than a disagreement between an employee and a company. They may raise questions about workplace conduct, contractual obligations, financial losses, and the actions taken by employers after an employee raises concerns.
Greenberg represents plaintiffs in contingent fee cases, allowing his work to focus on matters where clients are seeking financial recovery through litigation or settlement. His experience in employment disputes adds another dimension to his broader trial practice.
Notable Trial Results
Greenberg’s career also includes several significant jury verdicts and judgments. Two of his trial verdicts have been listed among California’s Top Verdicts of the Year.
One notable matter involved the redevelopment of the Hollywood Palladium and three other Hollywood properties. Greenberg obtained a $50.3 million jury verdict on a counterclaim, including $34 million in punitive damages, arising from the repudiation of a joint venture.
He also obtained a jury verdict against Uber and its founders during the first phase of a trade secrets theft case involving a potential $1 billion dispute. In another matter, he secured a jury verdict for an AmLaw 200 law firm in a case seeking $500 million in damages related to civil RICO, fraud, and other tort claims.
His representative matters also include an $8 million judgment on a counterclaim for a global engineering company, including $2 million in punitive damages, as well as a verdict involving more than $1 million in punitive damages in a sabotage case.
Work on Large and Complex Claims
Some of Greenberg’s work has involved disputes affecting large groups of people. He was a co-leader of a team that obtained eight- and nine-figure settlements for the PG&E Fire Victim Trust. The settlements helped provide funds for victims affected by devastating wildfires.
Other matters have involved business financing, fraud, breach of contract, trade secrets, and commercial disputes. Greenberg obtained a judgment exceeding $1.5 million in a trial involving the financing of medical receivables. He also secured a jury verdict for a digital marketing company accused of fraud and breach of contract.
The range of these matters reflects an ability to work through disputes involving both legal and financial details.
Recognition From the Legal Community
Greenberg has received repeated recognition throughout his career. The Daily Journal has named him among the Top 100 lawyers in California, while the National Law Journal has recognized him as a “Winning Litigator.”
He has also been named an Elite Boutique Trailblazer by the National Law Journal and a California Trailblazer by The Recorder. His professional honors include repeated selections to The Best Lawyers in America and Super Lawyers.
Greenberg is a Fellow of the Litigation Counsel of America, a selective honorary society for trial lawyers. He has also maintained an AV Preeminent 5.0 out of 5.0 Martindale Hubbell peer review rating for more than 20 years.
Leadership Beyond the Courtroom
Greenberg’s professional role extends beyond individual litigation matters. As Chief Executive Officer of Greenberg Gross LLP, he has overseen the firm’s growth to 15 offices across eight states.
That leadership role adds a business perspective to his legal background. His experience includes not only representing clients in major disputes but also helping lead a growing law firm.
A Litigation Career Built on Experience
Attorney Alan A. Greenberg brings decades of trial and appellate experience to complex litigation. His background spans employment disputes, commercial matters, business conflicts, financial cases, and large-scale claims.
With major verdicts, multi-million-dollar settlements, professional honors, and firm leadership experience, attorney Greenberg has developed a career shaped by demanding cases and high-stakes legal work. His combination of courtroom experience, business knowledge, and financial understanding continues to define his role as a trial lawyer at Greenberg Gross.